Thoughtless Twenty Thirteen Trend

Maybe this isn't new, but it has definitely amped up this past year or so. I'm getting very tired of internet drama over mindless junk that goes nowhere. Game Developer X has an opinion! There's a new word for a new subset of sexual preference! People argue over this stuff incessantly lately, and it even morphs the way they used to do things and damages relationships. For fictional example:

1993: 
2D platformer Super Jump Guy releases to huge acclaim. People have a lot of fun with it, and all discussion is about the game. People love playing it over and over, for years, always finding new fun things. People still adore and play Super Jump Guy 20 years into the future, and still know little to nothing about how it was made.

2013: 
A CrowdFarter campaign gets popular because it mentions Super Jump Guy, and that is really the campaign's only merit. The person behind the CrowdFarter campaign has never made a game and has no actual proof of being able to make fun things. Mostly he just has a neat idea and namedropped Super Jump Guy. But in the end, he gets a million donated dollars anyway, and proceeds to spend only about a year making his first game.
2D platformer Ushanka releases, and to huge popularity. But it is not because of the quality of the game, no! It is a game known to every gamer because the developer, Bob Bear - the person who made it - expressed his personal opinions and people paid too much attention to him. A vocal portion of the buying public publicly disagrees with that opinion, and thereby boycotts the games the person makes. So now, to be clear, people don't even care about games anymore. Games must first pass a filter. Before even trying the game, these people must analyze a developer's opinions and moral choices. Not to mention whether or not the game comes with a cool keychain or Limited Edition box set DLC. For several months afterward, more new DLC is released and people buy it and never play it again. After the DLC stops, people forget about Ushanka, and jump into the next shiny new drama game - never to play Ushanka again.
After release, despite everyone knowing the name of the game, most people don't even know what Ushanka is like as a game. They've only heard of the drama regarding Bob Bear.
Not only does Ushanka have a lot of weird press drama junk, but the entire game's development was documented day by day on blogs after the CrowdFarter campaign ended. From the very first concept art and prototypes, the audience knew exactly what was coming, and even got to play alphas and betas of the game before the actual release. The developer couldn't make a game by himself, so he forces his players to make his game.

There is this shift from
-Sometimes some press a couple months before release. Game Release.

to

-Pre-release, pre-orders, pre-order bonuses. pre-release development documentation, public  alpha/beta testing. Press, speculation, and general hype surrounding the impending release. Game release. Judgement and drama. Public forgets. DLC. Resurgence of the same discussion. Public forgets again, too distracted by the latest version of all this.